ITAP Lecture work- Illustration week 2

1) The audience would play a big part when creating illustrations because if the audience was children then the illustration would need little writing and many pictures with bright colours as this is what they would be able to understand. whereas if the audience were adults then more information and less imagery may be used as there knowledge of understanding is of much higher standard. If an illustration was created without taking into account the audience that its aimed at then it may have no interest. For example, if the illustration was trying to advertise and sell something then it may be made more technical and of detail to attract adults but if the illustration was to go into a book for children it would have to be made the opposite to above.

An illustrator that represents good knowledge and understanding of the role of the audience is Paul Davies because he creates basic illustrations and then adds to them to make them more detail. This makes it seem that he has looked into what the different audiences want, this would be done through research which is my second point.

The intention/ communication goal of these images are to illustrate how images can be made to look better with extra detail.

The audience it think this artist is working towards are both younger and older people due to the fact he created images with very little detail but then the same but with a lot of detail. This would attract both.

The message evident through the use of two of the same image is that everything can be made more complex. The media that the artist has used is basic pencil to create outlines.

2) Research also plays a very big part when creating illustrations because its what gives the illustrators the ideas for their work. Artists cannot just work from scratch as they need inspiration. They can get this through photographs, notes, other work and just general day to day happenings. The role of research is to give an artist a baseline to work from. They would then use the research in their own work.

Paul would also be a good example of showing the role of research as he always collects and records information just encase he could use it in his work. As i have already used his work in my previous example i will look at the work of Jill Calder to express the role of research.

The intention/ communication goal of these images are that she illustrates her work in many sketchbooks as it helps visually when creating designs.

The audience it think this artist is working towards would be the older generation who design because the standard of work and medias she used in her sketchbooks may not be appropriate for children.

The message is to always work from previous drawings this is evident through how many sketchbooks she gets through.

The media that the artist has used a variety such as charcoal, acrylic and pencil.

Bibliography

Images taken from the ITAP lecture presentation